NATIONAL WINE WEEK 2018
Making consumers more Wine Wise
& boosting wine sales in the key
pre-Christmas trading period!
Reaching millions of wine consuming adults & creating real impact and awareness with the market-leading 7th National Wine Week
Wine is a dynamic and lifestyle directed market in the UK, however the economic climate, the health lobby, tax hikes, changing consumer lifestyles & attitudes, especially amongst Millennials combined with reducing disposable income and of course, Brexit have all had an impact.
Whilst still worth over £5 billion at retail and although powering ahead with sparkling, fruit flavoured & lower ABV's, wine has certainly seen better times, which is why the market and the nation continues to need a National Wine Week to help educate and refocus!